TikTok Image Size Guide: Optimizing Your Ads and Content
Recommended Image Sizes for TikTok
The image size you use for your TikTok ads and content can significantly impact their effectiveness. TikTok offers various ad formats, each with its own recommended image size. For all ad formats, the minimum image size is 20px x 20px. However, it is best to use the recommended size to ensure optimal display.
The standard recommended image size for TikTok is 200px x 200px. This size is suitable for both in-feed ads and TopView ads. For TopView ads, which appear at the top of the user's feed, a slightly larger image size of 300px x 200px is recommended.
Additional Image Size Recommendations for TikTok
In addition to the recommended image sizes for TikTok ads, here are the recommended image sizes for other TikTok features:
- Profile Picture: 150px x 150px
- Cover Image: 1600px x 1080px
- Thumbnail Image for Videos: 200px x 200px
- Live Stream Thumbnail: 360px x 640px
Aspect Ratio for TikTok Videos
As TikTok is primarily designed for mobile devices, the correct aspect ratio for TikTok videos is **9:16**. This vertical aspect ratio ensures that your videos are displayed optimally and take up the entire screen.
Image and Video Format
When creating images and videos for TikTok, it is important to use the recommended formats. For images, use JPEG or PNG files. For videos, use MP4 files with the following specifications:
- Codec: H.264
- Bitrate: 3.5-7.5Mbps
- Frame rate: 24-60fps
- Resolution: 640x360 or higher
Comments